Intro & About Us
An enchanting world of creativity and innovation,
where every piece is an ode to craftsmanship,
where each piece tells a story of passion and grit,
an embodiment of timeless elegance and contemporary sophistication,
where beautiful keepsakes and stunning statement pieces
captivate hearts and make heads turn.
About Us
Welcome to SOHNAA
A precious adornments and accessories brand that brings Sonali Shah Sheth's creative genius and 25 years of design and manufacturing excellence to life. Founded by Sonali Shah Sheth, SOHNAA is a celebration of love, art, and culture — an achievement of timeless elegance where traditional craftsmanship meets modern innovation. We aspire to make a mark in the global luxury design space, redefining the essence of jewellery.
Our Story
The journey of SOHNAA began with a spark of inspiration at the age of 19, when Sonali won the prestigious De Beers Award — a milestone that opened doors to the world of luxury jewellery. Experiences at legendary houses like Cartier and Van Cleef & Arpels set the benchmark for SOHNAA's vision.
Today, after refining her craft for nearly three decades, Sonali has brought her dream to life. SOHNAA is a tribute to India — the land of the Golden Bird, the birthplace of the Kohinoor, and a treasure trove of rich arts, crafts, and cultural heritage. Our brand reimagines India's timeless luxury for the modern world, blending heritage with contemporary aesthetics.
19
Age Sonali won the De Beers Award
25+
Years of design & manufacturing excellence
Cartier · Van Cleef & Arpels
Where her craft was benchmarked
What Makes Us Unique
At SOHNAA, design is our superpower. We cater specially to the modern-age busy woman who seeks versatile adornments that can be paired effortlessly with both traditional Indian and western outfits — helping her create statement looks that resonate with her unique personality, whether at work or celebrating moments of joy and triumph.
01
Versatility
Effortlessly wearable from the office to evening events.
02
Distinct Identity
A signature style that's instantly recognizable.
03
Global Appeal
Designs inspired by cultural heritage yet universally relatable.
04
Deep Connections
Jewellery that resonates emotionally, creating lasting bonds.
05
Sustainability in Design
Craftsmanship that encourages repeat love and loyalty.
Trusted & Worn By
Kareena Kapoor Khan·Radhika Raje of Baroda·Gildo Zegna·François Arpels
Our designs have been embraced by Bollywood royalty and Indian nobility alike, and have earned praise from global luxury leaders — cementing SOHNAA's place as a brand of timeless distinction.
A Personalized Experience
Our website serves as an interactive platform for clients, where they can customize their selections online according to preferences of shape, size, colour, style, or budget. Clients also have the flexibility to make purchases online or offline through our brand partners, offering a fully immersive and personalized jewellery-buying experience.
Our Vision for the Future
SOHNAA is expanding its reach through exclusive collaborations, shop-in-shops, and customizable experiences. With partners in India and overseas, we aim to bring our vision of luxury to a global audience.
Join us as we blend heritage and innovation to craft pieces that are as meaningful as they are beautiful.
Explore The Collection